We’re here to illuminate and share your organization’s story

Sarah Wood Communication logo, a lightbulb surrounded by an orange and yellow art-deco inspired design

Don’t wait….illuminate!

Let us help you share your story with the world by developing communication strategies and key messages



Today’s marketplace contains more ways to communicate than any previous time in history. Make presenting consistent positive information about your organization a priority by developing and implementing an effective communication strategy that will illuminate your organization’s work and the people behind it to your target audiences.

Have questions? Contact us for additional information or to discuss your current communication needs!


Services Offered

Communication Planning and Strategy

We craft and implement communication strategies and plans that will help you best meet your organizational goals and share your compelling stories with your targeted audiences, while also accounting for available resources.

 

Key Message Development

We develop consistent key messages, using language, tone, and tactics that best reflect your organization’s voice and support your communication and organizational goals.


Communication Inventory

We work closely with you to identify all the existing communication channels and materials that are being used, then make recommendations about where to invest resources in developing or enhancing materials that are better attuned to your organization’s brand, key messages, and communication goals.

 

Content Creation

We offer you the option to pass off content creation (including writing, editing, proofreading, and developing messaging and original content using your branding, style, and voice) to experienced communication professionals, allowing your existing staff to focus on fulfilling the parts of your organization’s missions that they are best equipped for and interested in.


Press, Public, and Media Relations

We work closely with you to help share your organization’s story with the public and media through crafting press releases, story pitches, and talking points, providing media training for spokespersons, and communicating with and managing media contacts on your behalf.

 

Fractional or Transitional Communication Support

We keep your communication efforts active and contributing to organizational goals by providing assistance during transition periods, such as expansion, while hiring or onboarding new staff, or during extended leaves of absence.


Publicity/Thought Leadership: The Glowup Program

We help you get noticed and raise your profile locally, regionally, nationally, or within your subsector. We specialize in helping healthcare professionals and/or individuals affiliated with nonprofits and associations increase their visibility by targeting local or niche groups, publications, and audiences of interest.

 

Communication Q&A: the brightline

We understand that not everyone needs a long-term commitment for communication services. If you have a few questions or need an experienced professional to serve as a sounding board, we’ve got you covered! Book a 1-hour BrightLine session for $175 to discuss your top communication priorities and receive a follow-up summary with action steps and our recommendations.